Food On The MOOve

The area's first food truck is open for business at Carousel Village.


Today, after thinking about it for more than half of his life, Evan Asoudegan made his dream come true.

For 10 years, thanks to his mother’s inspiration, Asoudegan, 18, has thought about opening a food truck named MOO that would serve burgers, fries and shakes made from local ingredients.

On a chilly yet sunny Thursday, MOO opened its (truck) doors for the first time at Carousel Village.

“Ninety percent of everything is local and organic,” said Asoudegan, a Lambertville resident. The meat, which is from Simply Grazing in Skillman, N.J., is even ground on the truck.

Eating local was a cornerstone philosophy in Asoudegan’s upbringing. “It’s pretty much how I was raised,” he said, adding his mother was involved with the local Foodshed Alliance.

“It makes sense (to eat local). Why not? We have such great farms around Bucks County,” he said.

Asoudegan, a Solebury School graduate, had plans to go to the French Culinary Institute in New York.  “But at the last second, I decided to pursue MOO,” he said.

The menu includes the “MOO Burger,” made from local beef, pickles (Asoudegan makes his own), onion and the “MOO goo” special sauce.

There are variations, too. For example, the “Moink” is the burger with bacon.

It’s not all just a carnivore’s dream, though. MOO serves salads, which are layered like a parfait, explained Asoudegan. The salad on the menu varies each day depending on what ingredients are available.  He gets some of his greens from Blue Moon Acres in Buckingham.

When it gets warmer, MOO will serve milk shakes as well.

Asoudegan picked Carousel Village as his home base for the time being because, he said, it’s a meeting place. Plus, OwowCow, which serves ice cream made from local ingredients, is nearby and shares MOO’s philosophy. 

“We just think there’s a cool vibe here,” he said.

For the rest of the month, MOO will be parked at Carousel Village from about 11:30 a.m. to 8 p.m.  When the weather gets colder, Asoudegan said he’ll assess whether to remain at the spot.

When spring comes, Asoudegan said he’ll be back for sure and will be serving even more seasonal items. He said he plans to do a burger of the day with local produce and ingredients

And, of course, he’ll be taking his truck on the road. He’s hoping to park at area farmer’s markets, local events, concerts and more.

For more information, find MOO on Facebook by clicking here or follow it on Twitter @TheMOOTruck.

Shawn December 02, 2011 at 05:24 AM
Very cool! Asoudegan...I'm with the Doylestown Food Co-op and we are having a movie night up at Aldie Mansion on Dec 8th. We are showing the movie Fresh... Which is right up your alley. Like to invite you to join in on the movie night, and if we can work out the logistics perhaps you can park your truck up there during the event and sell some burgers!
Barbara December 02, 2011 at 02:35 PM
This is great. Come to Newtown when the holiday's are over. It would be great if we knew what day and time you are at various locations so we can plan! Looking forward to trying your food.
Karen December 02, 2011 at 02:43 PM
I think this is a great idea. You should really consider coming to Newtown after the holidays. We would love to have a good burger! Much Luck to you!
Evan Asoudegan December 05, 2011 at 02:14 PM
That sounds awesome Shawn! At this point The MOO Truck is not ready to really MOOve around that much but I would love to come to your event on the 8th (Sorry for the late response) Barbara+Karen those are great ideas! and we will be doing many events in the area when March rolls around!


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